Chapter leaders work miracles with limited resources, and most know they could do more if they weren’t juggling administrative tasks that leave little time for improving processes. If you are a local chapter looking for sustainability, interested in launching a new chapter, or manage a chapter program at a national association, in the end your success often comes down to one thing…funding.
Discover your potential. Our team listens first—what’s working well for you now, what’s most important to your mission, and what isn’t working.
Set priorities. Determine which nondues revenue (NDR) streams are most practical to cultivate. Sponsored benchmarking surveys, vendor-subsidized lunch-and-learns, and special sections in e-newletters are just a few types of NDR that small associations can pursue.
Talk to the other half of your community. Your members are most important, but your vendors, advertisers, sponsors, and exhibitors are generally as mission-centric as your association is. Yet even most large associations don’t consider them when cultivating a healthy community. We can teach you how to leverage these supportive groups and nurture the connections that will be mutually valuable.
Prepare for success. “Be careful what you pray for, you just may get it.” The old adage highlights the importance of making appropriate preparations for new revenue streams. It’s crucial not only to acquire business opportunities but also to prove that systems are in place to deliver on promises. Small groups often change leadership, sometimes even yearly, so they need reliable, transparent fulfillment/accountability systems that will gain the trust of potential investors.
Measure and adapt. A good road map for success in the shifting association landscape must adaptable. From the beginning we will work with you to set goals, attach metrics to new ventures, establish a timeline, and develop a reporting schedule designed to maximize efforts and nip losses in the bud.
ARS’s team has the experience, skills, talent, and creativity to deliver affordable solutions that create new revenue streams and the infrastructure required to make them realistic to manage with your current work flow.
Call 703-609-3973 to learn more, or email [email protected]
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